Plan for Ted Southard

Okay, so what do you do when you have a project that you believe can make it if you just had the money to keep a full-time staff on it? You write up a business plan and send it to a publisher...

I won't say who I sent the plan to, and they haven't responded(having just received it today, it can be quite a while before I hear anything from them). But I will say this: Business plans are almost as hard as writing design documents.

More than just a pie-in-the-sky vision of the kewlest game "3v3r!", a business plan is 37 pages of scary, seven-digit-number crunching and market research. It also provides you with a clearer view of your goal, whether for better or worse.

So here I am, working on concept art today, and holding my breath waiting for an answer from the publisher that may not come for weeks, and will more than likely be a "no". But, even for that, it's a learning experience, and if the no is more than a one-word response, I'll know much more specifically what I need to do for the next shot...